Change
This concept is explored from several perspectives since businesses operate in a dynamic world that is subject to constant change. Change may be a conversion, transformation, or movement from one form, state or value to another. Inquiry into the concept of change involves understanding and evaluating causes, processes and consequences. Due to increasing competition, new technologies and markets as well as changing trends in consumer behavior, business organizations need to adapt their objectives, strategies and operations if they are to succeed. This success emerges from their ability to research and respond to signals in both the internal and external environment.
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