Example CUEGIS Questions
Here are example CUEGIS questions that have been asked on the IB exam.
Answer one question from this section. The organizations featured in sections A and B and in the paper 1 case study may not be used as a basis to your answer.
1. With reference to an organization of your choice, discuss the ways in which ethics and change can influence human resource management.
2. With reference to an organization of your choice, discuss the ways in which globalization can influence organizational culture.
3. With reference to an organization of your choice, discuss the ways in which innovation can influence organizational change.
4. With reference to an organization of your choice, examine the impact of globalization on business ethics.
5. With reference to an organization of your choice, examine the impact of culture on organizational ethics.
6. With reference to an organization of your choice, discuss the impact of innovation on operations management strategy.
7. With reference to an organization of your choice, examine the impact of globalization on innovation.
8. With reference to an organization of your choice, examine the impact of globalization on organizational change.
9. With reference to an organization of your choice, examine the impact of ethics on organizational strategy.
10. With reference to an organization of your choice, discuss the ways in which culture can promote or inhibit change.
11. With reference to an organization of your choice, examine the impact of globalization on human resource strategy.
12. With reference to an organization of your choice, examine the impact of ethics on organizational change.
13. With reference to an organization of your choice, examine the impact of innovation and culture on an organization.
14. With reference to an organization of your choice, discuss the ways in which ethics can influence innovation in an organization.
15. With reference to an organization of your choice, examine the impact of culture on organizational strategy.
16. With reference to an organization of your choice, examine the impact of globalization on marketing strategy.
17. With reference to an organization of your choice, examine the impact of innovation on distribution strategy.
18. With reference to an organization of your choice, examine the impact of innovation on promotional strategy.
19. With reference to an organization of your choice, examine the impact of ethics and culture on human resource management.
20. With reference to an organization of your choice, discuss the ways in which culture can influence international marketing strategy.
Answer one question from this section. The organizations featured in sections A and B and in the paper 1 case study may not be used as a basis to your answer.
1. With reference to an organization of your choice, discuss the ways in which ethics and change can influence human resource management.
2. With reference to an organization of your choice, discuss the ways in which globalization can influence organizational culture.
3. With reference to an organization of your choice, discuss the ways in which innovation can influence organizational change.
4. With reference to an organization of your choice, examine the impact of globalization on business ethics.
5. With reference to an organization of your choice, examine the impact of culture on organizational ethics.
6. With reference to an organization of your choice, discuss the impact of innovation on operations management strategy.
7. With reference to an organization of your choice, examine the impact of globalization on innovation.
8. With reference to an organization of your choice, examine the impact of globalization on organizational change.
9. With reference to an organization of your choice, examine the impact of ethics on organizational strategy.
10. With reference to an organization of your choice, discuss the ways in which culture can promote or inhibit change.
11. With reference to an organization of your choice, examine the impact of globalization on human resource strategy.
12. With reference to an organization of your choice, examine the impact of ethics on organizational change.
13. With reference to an organization of your choice, examine the impact of innovation and culture on an organization.
14. With reference to an organization of your choice, discuss the ways in which ethics can influence innovation in an organization.
15. With reference to an organization of your choice, examine the impact of culture on organizational strategy.
16. With reference to an organization of your choice, examine the impact of globalization on marketing strategy.
17. With reference to an organization of your choice, examine the impact of innovation on distribution strategy.
18. With reference to an organization of your choice, examine the impact of innovation on promotional strategy.
19. With reference to an organization of your choice, examine the impact of ethics and culture on human resource management.
20. With reference to an organization of your choice, discuss the ways in which culture can influence international marketing strategy.
Paper 2 Section C [choose 1 of 3 questions to answer] - 20 marks total:
The main aim of paper 2 (SL or HL) section C is to assess candidates’ understanding of the six major concepts (change, culture, ethics, globalization, innovation, strategy) within a business context. Candidates are to demonstrate their understanding through an organization of their choice. The expectation of the use of an organization is to allow assessment of the depth of candidates’ understanding through their ability to apply the concepts and their knowledge.
Assessment of candidates’ knowledge of the organization itself is not an aim of the assessment. If a candidate makes minor factual errors and these minor errors have no genuine bearing on whether the candidate understands the concepts, examiners should not penalize. For example, a minor error of historical fact (the year when a company was founded, for example, or the year in which a change was implemented) which has no genuine bearing on candidates’ understanding of the concepts does not warrant penalty.
Additional guidance in relation to the assessment criteria
For each criterion, the aim is to find the descriptor that conveys most accurately the level attained by the candidate, using the best-fit model. It is not necessary for every single aspect of a level descriptor to be met for that mark to be awarded.
If only one concept is addressed:
Criteria A, B, C and E: award up to a maximum [3].
Criterion D: full marks can be awarded.
Where the question asks for impacts of two concepts on content, examiners must allow for unbalanced treatment of the two concepts throughout a candidate’s response. One concept may be more significant than the other.
In section C, the question rubric explicitly states that “organizations featured in sections A and B and in the paper 1 case study may not be used as a basis” to candidate’s answers to questions 6, 7 and 8. When this happens please award marks as follows:
Criterion A: award a maximum of [1]. The business management content cannot be relevant if the organization is fictitious.
Criterion B: 0 marks – there is no connection to a “real-world organization”
Criterion B For [2]: “...connection is not developed” should be treated the same as superficial.
Criterion C: award a maximum of [1]. The arguments cannot be relevant if the organization is fictitious.
Criterion C
Criterion D: mark as normal.
Criterion D
Criterion E: award up to a maximum of [1]. The individual and/or group perspective(s) cannot be
relevant if the organization is fictitious.
Criterion E
Assessment of candidates’ knowledge of the organization itself is not an aim of the assessment. If a candidate makes minor factual errors and these minor errors have no genuine bearing on whether the candidate understands the concepts, examiners should not penalize. For example, a minor error of historical fact (the year when a company was founded, for example, or the year in which a change was implemented) which has no genuine bearing on candidates’ understanding of the concepts does not warrant penalty.
Additional guidance in relation to the assessment criteria
For each criterion, the aim is to find the descriptor that conveys most accurately the level attained by the candidate, using the best-fit model. It is not necessary for every single aspect of a level descriptor to be met for that mark to be awarded.
- The highest-level descriptors do not imply faultless performance and should be achievable by a candidate.
- A candidate who attains a high level of achievement for one criterion will not necessarily reach high levels of achievement for the other criteria and vice versa.
If only one concept is addressed:
Criteria A, B, C and E: award up to a maximum [3].
Criterion D: full marks can be awarded.
Where the question asks for impacts of two concepts on content, examiners must allow for unbalanced treatment of the two concepts throughout a candidate’s response. One concept may be more significant than the other.
In section C, the question rubric explicitly states that “organizations featured in sections A and B and in the paper 1 case study may not be used as a basis” to candidate’s answers to questions 6, 7 and 8. When this happens please award marks as follows:
Criterion A: award a maximum of [1]. The business management content cannot be relevant if the organization is fictitious.
Criterion B: 0 marks – there is no connection to a “real-world organization”
Criterion B For [2]: “...connection is not developed” should be treated the same as superficial.
Criterion C: award a maximum of [1]. The arguments cannot be relevant if the organization is fictitious.
Criterion C
- Questions 6 to 8 require consideration of the impact of one concept on a second concept – therefore accept 2+2 arguments for a balanced response.
- Justification is through logic or data.
- For [2] there is no balance as there are no counter arguments at all, or the arguments are all one-sided then this would be unjustified.
- For [3] there is some balanced arguments – some of which are justified.
Criterion D: mark as normal.
Criterion D
- Introductions need to be concise and related to the question.
- The candidate’s response does not to have explicit headings for each structural element.
- A body is the area in which the substance of arguments occur. It is usually located between the introduction and the conclusion.
- Fit-for-purpose paragraph means that ideas are presented in a clear academic way. For example, one idea per paragraph.
Criterion E: award up to a maximum of [1]. The individual and/or group perspective(s) cannot be
relevant if the organization is fictitious.
Criterion E
- One example of an “individual” could be an individual consumer or an individual manager. However this could not be considered with a “group” of consumers or a management team.
- For [4], a balanced response: need to look at the perspectives of both individual and group(s). The chosen individual, group needs to be applicable and relevant to the question with specific explanation.
- Candidates need to go beyond stating the stakeholder.
- Candidates need not explicitly say “stakeholder”.
Suggested format of written response:
Grading rubric and criteria:
